They are a premium automotive group in Japan focused on delivering exceptional customer experiences across new cars, used cars, aftersales, and financial services. Their business is built on strong brand equity, trusted service, and a commitment to innovation that supports long-term growth and customer loyalty.
They value collaboration, accountability, and continuous improvement. As a group working with global OEM partners, they aim to combine international best practices with local market insight, while strengthening our reputation as a premium, customer-focused, and forward-thinking organization.
As Group Marketing & PR Director, you will lead all marketing, communications, and public relations activities across the group’s premium automotive brands. This is a strategic and hands-on leadership role responsible for defining and executing annual and quarterly marketing plans, strengthening brand consistency, and driving customer engagement that supports commercial performance.
You will oversee integrated campaigns across ATL, BTL, and digital channels; manage CRM, data-driven targeting, and performance reporting; and lead website, social media, SEO/SEM, PPC, email, and content strategies. You will also serve as a corporate spokesperson, manage media relations and employer branding, organize customer events, and coach the marketing team to build a high-performing, collaborative organization.
5+ years of automotive industry marketing/PR experience
Proven strength in digital marketing, data-driven strategy, and brand leadership
Experience with cross-functional collaboration, stakeholder management, and agency coordination
Proficiency with CRM, CMS, analytics, and marketing automation tools
Native Japanese; English fluency preferred